Turn your Hobby into a profitable Business

Join us!

What if you could:

Free up your time for the most important things in life

Instead of sitting in an office with people you don't really like

Make money from your passion

Instead doing a meaningless job from 9 to 5

Feel confident about your processes and skills

vs. feeling afraid of what people may think

Get your


and start getting paid
for the value you provide!

Learn how to set up your business and get access to my template library.  
automate your workflows, save 10+ hours per project and deliver better solutions for your clients.

You need to feel confident to put yourself out there - and maybe you don't know yet where to start.

You know that your work is good, but it seems impossible to make more money without working more hours.

You should make sure you are not feeling stuck or overcomplicating things in order to run a profitable business.

For creatives who want to:

Make sure they aren’t feeling stuck or overcomplicating things.

Get better at selling and working with clients.

Build a business that aligns with the life you want to have.

It takes courage to start a creative business.

This online course is made for creative business owners and freelancers who are seeking honest guidance and structure to take their ideas to the next level.

We do NOT stand for:

A romantic view, that you will only do tasks that are fun

The need to monetize every hobby

"The Starving Artist" mindset

This program is for you if you...

… have a hard time pricing your work
… struggle to find your ideal clients
… get insecure from comparison on social media
… feel overwhelmed because you drown in your tasks
… feel lost, not knowing which steps to take first

If that sounds like you, keep reading! Chances are that we can help you ;)

Meet your mentor

Ana Luiza

In case you don't know me yet: I am a brand and web designer, calligrapher, teacher, author, mother and world's okayest roller skater! :D

I work with creative people who are willing to turn things around. People that are not afraid of change.

My entrepreneurial journey started by chance and I am very grateful that things have worked out so well from the beginning. My goal is to help you experience the same!

It would be my pleasure to help you build, improve, and scale your creative business in a way that aligns with the lifestyle YOU want to live.

Meet your coach

Ines Gaston

Ines is on a mission to help her clients become unstoppable! You will grow in Clarity, Confidence and Energy when you work with her.

Get the tools to manage your own well-being that protect you from exhaustion, burnout, feeling overwhelmed or feeling stuck.

She studied Clinical Psychology AND Organizational Psychology. After her journey climbing the corporate ladder, she dropped-out to play by her own terms. That turned out pretty bold!

I am so glad to have her as a guest coach in our program!

We will help you develop your business
to match the life you want to live.

Join us if you want to...

Learn how to raise your prices and find better clients

Market and sell your services in a way that feels natural and good to you

Streamline your workflow through scheduling, delegating and automating

Generate a consistent income stream

Fight what hold you back!

Find focus and set priorities to bring your ideas to life

The Program

BeBold is a combination of an Online Course with a Mentoring Program. It is build this way so that you can learn the rules of the online business game AND overcome insecurities. Soon you will be delivering great results to your clients and to charging what you deserve for your work.

BeBold! is a combination of an online course and a
high-touch mentoring experience with a lot of individual support.

Module 1

The Core

CHAPTER 1 - Looking Back
CHAPTER 2 - Goal Setting
CHAPTER 3 - Mindset Shifts
CHAPTER 4 - Set the example!

Module 2


CHAPTER 1 - Master your Tasks
CHAPTER 2 - Master your Time
CHAPTER 3 - Master your Files
CHAPTER 4 - Master your Workflow

Module 3


CHAPTER 1 - Dream Audience
CHAPTER 2 - Market Research
CHAPTER 3 - Positioning
CHAPTER 4 - Boundaries

Module 4


CHAPTER 1 - Financial Plan
CHAPTER 2 - Pricing your work
CHAPTER 3 - Packaging your offers
CHAPTER 4 - The Value you provide

Module 5


CHAPTER 1 - Your Brand
CHAPTER 2 - Your Branding
CHAPTER 3 - Storytelling
CHAPTER 4 - Marketing

Ana Luiza
Ana Luiza
Module 6


Time to review your accomplishments and to get ready for the next steps in your business.

This program includes everything you need to know +

Access to the 6-Month Program & Mentoring

This program is intentionally designed to take 6 months. This will allow us to go through all the content and to give you enough time get individual feedback and implement everything.

Monthly Q&A Calls
with ana Luiza

Each month, we have a deep level call together. This is where we will discuss strategy, overcome challenges, go deep into developing your business model and uncover new opportunities.

Monthly coaching calls
with Ines gaston

Every month Ines will help you individually or in a small group, supporting you on major mindset shifts you need to overcome to become a bold creative business owner.

Templates and

Access all of our resources, downloads and checklists. You can always suggest new ones and I will be happy to collect participants feedback to create new assets.

Monthly Critique & Review Your Work

You can submit your work for feedback and critique. I will look at the assets you create and give you individual feedback. I will give you actionable advise on your design, copy, strategy, and more.

Private Client-Only
FB Group

Connect with the other participants of the program, surround yourself with others in the same journey for massiv inspiration and motivation.

Imagine if you could...

... charge higher prices for your offers
... work with less but better clients
... feel confident in your process

Join us now!

What would it mean to you to stop undercharging
and take your business to the next level?

Reality Check

You don't need more clients. You need better clients.
You don't have to work more hours to make more money.
You don't need an office and a team to grow your business.

Plans & Pricing

Payment Plan

6 payments of

440 Eur

>20 Video Lessons


Individual Feedback

Monthly Q+A calls with Ana

Monthly Coaching calls with Ines

If you are not sure if you are ready to take the leap, please feel free to reach out via email or on social! I will be glad to answer any questions and to see if you are a good fit for the program.

* NOTE: One lesson will be available every week after your registration, so that you have time to implement and do the exercises.

** After your 6-month period is over, you will have the option to stay in the program and continue to receive access to the calls, events and updates for small monthly fee.


I’m just starting out with my creative business. Is this for me?

I created this program based on my personal experience and a lot of  trial and error. I am sharing everything I know because I wish I’d had this support from the very beginning. You’ll also have to figure out your own process through experimentation, but you’ll have the advantage of learning from my mistakes. My goal is to save you a lot of time in your journey!

How do I know if this course is right for me?

Here’s what I can share to help you decide if this program is a good fit for you.
I created it for other creatives who want to:
- Make sure they aren’t feeling stuck or overcomplicating things
- Get better at selling and working with clients
- Become more profitable while building a business that aligns with the lifestyle they want to have

If you’re here, I trust your ability to make the decision that feels right for you.
If it is not the right moment, it is ok! We can still stay in touch and maybe you can join us in the future.

How long do I have to complete the course?

You will have access to the program for 6 months. If you want to stick around (for more live calls, coaching and individual feedback) you will get a discounted rate to extend your ticket. All participants can learn in their own pace and they will all profit from each other.

Do you offer refunds?

Because of the nature of digital products, all sales are final and non-refundable. If you have any questions about if this course is right for you, feel free to email me at hello@analuiza.com or shoot me a DM on Instagram (@analuiza.studio) before purchasing!

(Almost) everyone is welcome to join

I am in the lucky position to chose who I want to work with. My clients are amazing people and my goal is to protect the group dynamics and to ensure we are all feeling great spending time together. So if by any chance you are a Trump/Bolsonaro supporter OR if you are against any basic human rights movements - Please keep searching and thanks for your understanding.